Replace vanity metrics with revenue-aligned KPIs like reach, coverage & velocity so you tie SEO to pipeline growth & business ...

Brands that understand which seasonality spikes matter for their e-commerce category, as well as which levers drive revenue, have the greatest chance of coming out ahead.

Localization should be viewed as an essential element of any multi-channel strategy that includes physical stores.

Bernstein began coverage on Eternal and Swiggy with Outperform calls and targets of ₹390 and ₹570, citing a combined $80 ...

India saw the shutdown of 11,223 start-ups in 2025 YTD (year-to-date), as per Tracxn data shared with financialexpress.com.

Consumer trust in luxury has waned, and many e-commerce wholesalers are in freefall, so young designers must double down on ...

As per reports, Amazon will cut 30,000 corporate jobs, including in HR and AWS, as it aims to streamline operations and ...

As global e-commerce platforms chase scale, homegrown sites like OneDayOnly and Takealot are showing that trust, precision and a bit of human graft still win clicks in South Africa’s online value war.

Shopify continues to lead eCommerce innovation, powering millions of merchants with tools that challenge big platforms like Amazon and redefine online selling.

Amazon is preparing to lay off up to 30,000 corporate employees starting Tuesday as it looks to reduce costs after hiring too ...

This year, Chinese e-commerce platforms turned to AI tools, also launching earlier campaigns ahead of Singles’ Day to court ...

Here are six common reasons behind the downfall of e-commerce marketing campaigns. Many sellers believe digital marketing tools make developing a successful e-commerce campaign easy. For example, they ...